Maybe it's just my graphic design side coming out but I think it's humorous that Pepsi keeps trying to reinvent their logo so much while Coca-Cola never has. I will give Pepsi credit to their most recent logo update however because it is pretty darn sleek. Also, if you never noticed, the white ribbon on the new Pepsi logo actually comes in different sizes depending on the product it is placed on (regular on Pepsi, thin on Diet Pepsi, and bold on Pepsi Max). Creative!
I think I remember you pointing that out to me once before, about the white ribbon being diff sizes.. I never would have noticed.
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